This colorway of the Air Jordan 4+ quickly earned the nickname “Bling Bling” thanks to its all white color and chrome lace loops. Maybe extra thanks could be given to the popular song that released only a few months before the shoes did, but either way, these did not have a hard time selling at retailers when they arrived in the spring of 2000. Not officially a pair of “Pure Money” Air Jordans, many heads do argue these to be the first.