The Photo Blue Jordan Dub Zeros were the first of the “franken-retro” to release. While many Jordan fanatics hated the shoe, but public gobbled this sneaker up - much to the surprise of everyone on the sneaker enthusiast forums. How could a shoe that was composed of a handful of retros sell for more than a retro of a shoe that MJ dominated the NBA in?! The mystery may still be there, but the shoes were the start to a multi-year campaign of Jordan shoes fusing with themselves and others.