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Throwback Thursday: Reebok Pump

Reebok PumpTwenty years ago Reebok created one of the most legendary technologies to ever be deployed in a shoe - the Pump. The first shoe to feature the new technology developed by designer Paul Litchfield was properly named the Reebok Pump. All month long we have brought teaser shots, videos, and interviews about the upcoming Reebok Pump 20 shoes that celebrate two decades since the Pump’s release in 1989.

Behind the Reebok Pump was not only a unique and revolutionary design, but also an aggressive marketing campaign. Reebok went head on with print and television ads with industry leader Nike with memorable lines that included “Pump Up, Air Out.”

The highlight of the shoe’s moment in history happened All Star weekend in Miami when Dominique Wilkins wore the Reebok Pump as he threw down for his second Slam Dunk crown.

Each of the 20 stores in the Pump 20 campaign will sell their own versions of the Reebok Pump to the tune of 31 pairs per door this weekend, but each door will also have 29 pairs available of the original White/Blue colorways as well as this one, in Black/White/Orange.

Reebok Pump Bringback

Reebok Pump Bringback

Reebok Pump Bringback

Reebok Pump Bringback

Reebok Pump Bringback

Reebok Pump Bringback

Reebok Pump Bringback

Reebok Pump Bringback

Reebok Pump Bringback

Reebok Pump Bringback

Reebok Pump Bringback

Reebok Pump Bringback

Throwback Thursday: Nike Air Jordan 1

Nike Air Jordan 1 White/Black-Red

It all started at one.

Next year Jordan Brand will celebrate an unprecedented 25th anniversary of the Air Jordan series of shoes.  Earlier today we all caught a glimpse of the upcoming Air Jordan 2010, but for this Throwback Thursday, I thought it was an appropriate time to rewind things back to where it all began - the Nike Air Jordan 1.

Coming out of school Michael Jordan had tons of buzz surrounding him from his play at NC, to his Olympic Gold in the summer of ‘84, but the minute Jordan’s shoes were banned by the NBA, buzz for much more than just Mike was generated.  Though the shoes that technically were banned by the NBA were the Black/Red Nike Air Ships that MJ wore for the first part of his rookie year, the Nike Air Jordan 1’s were at the focal point of an extremely creative campaign by Nike.

As you know, the Air Jordan line has changed tremendously since the beginning, but sometimes there is nothing better than the original.

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

Nike Air Jordan 1 White/Black-Red

“All Black Everything” Buyers Guide

All Black Everything Buyer's GuideJay has been on the “All Black Everything” kick for a minute, but with the change of season, the footwear game has caught up to his look and line from “Run This Town.”

Click here to check out the top recent releases that are the best in black.

Nike Air Max Abasi ACG

Nike Air Max Abasi ACG

Let’s face it, the weather isn’t getting any warmer and the rain/soon-to-come-snow isn’t a good look for your favorite sneakers.  Nike’s ACG division has you set for this season with the Nike Air Max Abasi that features a durable set of materials so your feet can survive “All Conditions.”  Available now at Foot Locker for $120.

Throwback Thursday: Nike Air Flight Lite II

Nike Air Flight Lite IINike Basketball created the lightest basketball shoe ever in 1991 with the release of the Nike Air Flight Lite.  The following season, Nike was back at it again with an even better version, the Nike Air Flight Lite II.

Improving on the fit of the Flight Lite, the shoes returned with the same lightweight and comfortable cushioning, but a stripped down and better fitting Huarache style inner sock.  This colorway was worn by Lakers great A.C. Green in the 1991-92 season, but has not been seen since.  Check out more pics after the break.

Nike Air Flight Lite II

Nike Air Flight Lite II

Nike Air Flight Lite II

Nike Air Flight Lite II

Nike Air Flight Lite II

Nike Air Flight Lite II

Nike Air Flight Lite II

Nike Air Flight Lite II

Throwback Thursday: Nike Air Jordan VI “Sport Blue”

Nike Air Jordan VI Sport BlueA couple colorways of the Air Jordan 6 are slated to return in 2010; however, some of our favorites still appear to remain in the vault for now.  Definitely not nearly as popular as either of the infrared colorways, the “Sport Blue” Air Jordan VI is still actively sought after by many original Jordan collectors.

Jordan Brand gave us a little taste of blue VIs in 2000 when the shoe released in White/Midnight Navy, but I am pretty sure that after almost 19 years this one is ready for return?

If JB brought back the Sport Blue Jordan VI would they be a purchase or pass?  Leave your thoughts after the break.

Nike Air Jordan VI "Sport Blue"

Nike Air Jordan VI "Sport Blue"

Nike Air Jordan VI "Sport Blue"

Nike Air Jordan VI "Sport Blue"

Nike Air Jordan VI "Sport Blue"

Nike Air Jordan VI "Sport Blue"

Nike Air Jordan VI "Sport Blue"

Nike Air Jordan VI "Sport Blue"

Converse Weapon EVO Performance Review

Converse Weapon EVO Performance Review If you recall (we don’t expect most of you to), the original Converse Weapon was backed by one of the strongest advertisement campaigns the sneaker world has ever seen. Magic Johnson, Larry Bird and many other NBA stars wore this sneaker in the mid 80s. Almost 20 years, later Converse has now released an updated version dubbed the Converse Weapon EVO.

This particular model debuted in the retailers this month; however, we first spotted it during the 2009-2010 NBA season, namely on Chicago Bulls guard Kirk Hinrich’s feet. Obviously, the aforementioned Weapon was one of the better basketball sneakers of the 80s; yet, can the Weapon EVO be one of Converse’s standout sneakers for the latter part of the 2000’s? With that said, we put the Weapon EVO through multiple performance tests to see how it would respond. Click here to view its grade plus the various colorways it has recently released in.

Jordan Element Performance Review
Converse Weapon EVO Performance Review

Strengths: When the original Converse Weapon first released in 1986, it was undoubtedly considered one of the more sturdiest sneakers on the market. Likewise, you can easily attach that player-friendly attribute to the updated Weapon EVO as well. Its silhouette, which is comprised of a 100% full grain leather, was created and manufactured to provide the player with a long-lasting, battle-tested sneaker. Not only is the outer layer of the shoe ready for all indoor/outdoor basketball activity, its inner features keep the player’s foot in a comfortable place. With that said, the heel cushioning in the Weapon EVO is some of the best we have tested on any sneaker. This feature can be attributed to the new technology Converse has incorporated into this shoe called Converse Ball Technology. Specifically, this technology utilizes multiple polyurethane balls in the heel that indirectly correlate with the player’s impact. All in all, the Weapon EVO’s best features are its cushionining and its durability.

Weaknesses: Although the Weapon EVO is one of the more durable Converse sneakers yet, its solid mold leads way to a very stiff fit. Sure, this sneaker has various sections of perforations, the shoe itself is not as breathable as advertised. Furthermore, the stiff fit along with the lack of breathabiity, gives this shoe immobile feel at times.

Overall, the Converse Weapon EVO is ideal for the player who performs any rigorous basketball activities both indoor and outdoor. Its extreme cushioning and full grain leather base provide the wearer with one of the more durable sneakers on the market.

Throwback Thursday: Nike Air Jordan XI

Nike Air Jordan XI - Throwback Thursday

Tomorrow, the greatest that ever took the court will be honored with his official enshrinement at the Naismith Memorial Basketball Hall of Fame.  We could spend hours and compose pages of all of the great things that Michael Jordan did for the game of basketball among many other things.

Besides forever changing the sport of basketball, Michael Jordan’s impact on the footwear forever changed the scope of the business.  This week we honor the greatest that ever played with (our office opinion) of the greatest shoes Michael wore on court - the Nike Air Jordan XI.

Michael returned to the game in mid-March from retirement to help his Bulls into the Playoffs.  On May 7, 1995, Michael Jordan laced up in something new and something fresh for Game 1 of the Conference Semi’s against the Orlando Magic.  Though the Bulls dropped Game 1 and MJ was only able to put up 19 points, many fans were talking about what Mike had on his feet.

The shoes shiny black patent leather on a white upper caught more than the attention of virtually every camera man in the building, but also the NBA.  Just like the old days, Mike was hit with a $5k fine for having footwear that was out of line.

MJ and the Bulls did fall short in the 1995 Playoffs, but roared through the 1995-96 season setting an unbelievable regular season record of 72-10 while MJ averaged 30.4 points per game.  The Playoffs proved to be not much of a challenge for the Bulls either as they cruised through losing only 3 games in total of all rounds.

What makes the Air Jordan XI special for you?  Is it the shoes beauty?  Is it what Jordan accomplished in the shoes?

Nike Air Jordan XI - Throwback Thursday

Nike Air Jordan XI - Throwback Thursday

Nike Air Jordan XI - Throwback Thursday

Nike Air Jordan XI - Throwback Thursday

Nike Air Jordan XI - Throwback Thursday

Nike Air Jordan XI - Throwback Thursday

Nike Air Jordan XI - Throwback Thursday

Nike Air Jordan XI - Throwback Thursday

Nike Air Jordan XI - Throwback Thursday

Nike Air Jordan XI - Throwback Thursday

Nike Air Jordan XI - Throwback Thursday

Nike Air Jordan XI - Throwback Thursday

Nike Air Jordan XI - Throwback Thursday

Nike Air Jordan XI - Throwback Thursday

Nike Air Jordan XI - Throwback Thursday

Nike Air Jordan XI - Throwback Thursday

Michael Jordan wearing the Nike Air Jordan XI

Michael Jordan wearing the Nike Air Jordan XI

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