DC has deep roots in the skate and alternative sports community, thanks to their history of creating very skateable products. Having daredevils like Travis Pastrana pull stunts in your name doesn’t hurt either. With the Life label, DC’s appeal has spread to the masses, thanks in part to the Sector 7 and Admiral Hi silhouettes.

This most recent release of each design takes inspiration from the street (literally) by using a cement colorway. The low-top Sector 7 maintains a wingtip look with perforation and small accents. The Admiral Hi uses matching grey mesh near the ankle to break up the material monotony. Both pairs are grey suede, with accents from DC’s “Pill” pattern. Both are available now online.

DC Shoes’ resident expert on motocross, skydiving and all around shenanigans added a new meaning to “burning rubber” lately, as he had his dirtbike rigged in a very special fashion. Both wheels of his bike were given special one-off wheels treaded with DC Shoes, making up for the lack of regular tires.

In the video after the jump, you can see the process by which these are made, and watch Pastrana give these the ultimate torture test. The stunt was designed and filmed for MTV’s Nitro Circus and also a DC ad running now. Travis proclaims that DCs are “the only shoe [he rides],” but it’s fair to say that even he didn’t fully understand how true that statement could prove to be.

This past summer, DC released a red Admiral as a joint effort with the help of Hotel on Rivington. Upon seeing the first photos, the comment section was filled with both positive and negative remarks on the collaboration. Now, Hotel on Rivington and DC are set to release their second collaboration design on the same model next year.

First off, this is Hotel on Rivington and DC’s second Admiral together; however, it is their fourth collaboration overall. This particular pair owns a predominately black premium leather base combined with an off-white, vintage-like sole. The latter area also features the words, Hotel on Rivington. As a nice, contrasting detail, this Admiral possesses a red ankle strap which represents the hotel color scheme. Click here to view additional photos.

This year, DC has consistently used the Xander model for many of its collaboration such as the Mike Shinoda x DC Shoes Xander Remix and the DC x Lemar and Dauley Xander Double Label Project. Next up, DC is set to drop its first installment of its upcoming apparel/footwear collaborations in the form of this DC LIFE x SixPack France Xander.

SixPack, a french label, is known for providing great artists with nice clothes. As for the shoe, it contains a predominately black leather upper combined with a white rubber sole. Other features include turquoise shoelaces, a yellow inner lining and a unique, multi-colored design throughout the side panels and ankle area. Click here to get a closer look.

A couple of weeks ago, we previewed the DC LIFE Dress Sneaker, and those who commented stated that the peculiar shoe was average at best. However, we have now found a more detailed DC LIFE sneaker that is the product of a Japanese collaboration.

Dubbed the DC LIFE Admiral, this shoe was manufactured and designed with the help of retailer BLENDS. This high-top sneaker contains a 100% white leather upper combined with a white rubber sole. Other details include perforated side panels, white custom shoelaces and a silver DC logo tag to the left of the side panels. In addition, this sneaker also possesses custom insoles inspired by Japanese playing cards. Click here to view the DC LIFE Admiral retail locations.

Lately, DC has been involved in some nice collaborations, namely the DC x Lemar and Dauley Xander. However, we have now spotted a more meaningful collaboration involving women’s sneaker retailer Kendo; the product of this joint effort is dubbed the Spruce Kendo.

First off, this Spruce Kendo will be the first women’s sneaker in DC’s Double Label Retailer Project. As for the design, this particular shoe owns some unique characteristics. For example, it contains different reptile skins that have been applied using a lenticular method. This technique gives the sneaker and ever-changing look. The colorway owns shades of copper colors, tan, gold and red. To finish it off, the Kendo logo appears on the heel and insole. The Spruce Kendo will be available on April 1st, 2009 at kendo-la and store.dcshoes. It will also be available at DC retail locations in Los Angeles and Soho.

To say the least, this sneaker seems to be rich in material and texture on this camel brown-colored upper. The most interesting feature is the quilted leather toe box, side panels and ankle area of the sneaker. It also contains a visible air unit and a rarely seen cream midsole. Gold accents also appear on the upper in the form of the DC logos on the side panel and tongue.

This particular colorway, along with a black colorway and a metallic gold one, will hit your nearest skate-shop retailers soon. More detailed photos after the jump. Via DC / CtotheJL.