This particular competition involves designing a signature sneaker for none other than LeBron James. The judges for this bout will be Air Max LeBron VII designer Jason Petrie and Zoom LeBron VI designer Ken Link. The talented winner of this Bluefoot competition will win a pair of Nike Air Max LeBron VII’s.

Design Deadline: October 15th, 2009
Register: www.projectbluefoot.com

Click here for additional details on the Project Bluefoot LeBron Design Competition.

During the LeBron James Innovation & Inspiration Tour, James himself fielded questions about his latest sneaker. He touched on areas such as the change from Zoom technology to Air Max attributes, the performance of the Nike Air Max LeBron VI, flywire technology and much more. Click here to view LeBron’s answers and check page 2 for photos. What are your preliminary thoughts on the Nike Air Max LeBron VII?

Hold your horses! Please notice the question mark at the end of the title before you text your friend or create a Twitter update saying, LeBron James has signed with Jordan Brand. We all know LeBron has 90,000,000 reasons to be more than comfortable as a part of the Nike brand; however, we did spot King James in a pair of Jordan sneakers over the weekend.

LeBron James was spotted at the University of Kentucky campus shooting around in the white/green colorway of the Air Jordan 9 model. If you recall, James wore this same sneaker in high school; the colorway obviously incorporates St. Vincent St. Mary’s color scheme. It also contains minimal gold accents in the form of the Jordan logos seen on the sole and the tongue. If LeBron James so happened to join Jordan Brand, wouldn’t that be unreal? Think about it: Chris Paul, Dwyane Wade, Carmelo Anthony and LeBron James representing JB together. Click here to view additional photos.

The latest in the Kobe vs. LeBron Puppet Commercials from Nike Basketball has LeBron studying some game tapes. Of course Kobe made up a special version just for LeBron. If you missed the first two, we’ve got you covered, check out the Three Rings and the Chalk commercials.

Which commercial do you like the best so far?

Yesterday, we spotlighted the Nike Zoom LeBron VI “MVP” in which Nike designed in lieu of LeBron James winning the Maurice Podoloff trophy. In addition, he wore the exclusive sneaker last night in game 1 of the Atlanta Hawks-Cleveland Cavaliers series. However, this was not the only gift given to LeBron inspired by his recent, prestigious accomplishment.

During LeBron James MVP award acceptance press conference, T.Way presented ‘King James’ with an exclusive LeBron James “MVP” Custom Nike Air Force 1. It contains a predominately blue leather upper with multiple crimson red and gold accents throughout the base. However, one of the more interesting feature is the white MVP inspired scripts located on the heel panel. To finish this shoe off, it is complimented with a regular white sole. Click here to view more photos plus an informative video about the sneaker.

According to reports, LeBron James has been selected as the MVP of the 2008-09 season. Like Mike, LeBron is to receive MVP honors after wearing his sixth signature sneaker, but more importantly leading his team to the top of the Eastern Conference putting up 28.4 points, 7.2 rebounds and 7.6 assists. LeBron, age 24, will become the second youngest to received MVP honors.

Congrats LeBron.

When LeBron James visited the Nike Headquarters in Beaverton, Oregon over the summer, this Nike Zoom LeBron 6 “World Tour” was given as a gift to many of Nike’s employees. With that said, it was solely created as a commemoration to King James’ arrival. Arrival? First, they design sneakers for his appearance at the Nike Headquarters; did they bring him in riding on a chariot as well?

They feature a predominately black mesh upper with a black patent leather toe box. The fiery red, yellow and orange accents appear on the gradient Nike swoosh, the multicolored triple stitching midsole, and the outsole. BEAVERTON, OR - JULY 17, 2008, the event’s details, are imprinted behind the tongue. These are fire…literally. Detailed photos after the jump. Via NikeLeBron.