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Nike Basketball continues to celebrate its summer of basketball with 20 Designs That Changed the Game. Before the Nike LeBron 9, and all the craze that came along with it, there was the Nike Zoom Generation. After signing a record contract with the Swoosh before even as much as a professional practice, it was important that the first signature shoe made an impact. When asked what was most important to him second to looks, James immediately answered, ?Comfort?. To this, lead designer Aaron Cooper replied, ?We will design you the most comfortable basketball shoe you have ever worn. Period.? Unconventional methods were used to create a shoe for a player of the same description. Head over to Nike Inc. for more images of the Nike Zoom Generation.
20 Designs That Changed the Game: Nike Zoom Generation 20 Designs That Changed the Game: Nike Zoom Generation
