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7. Air Jordan 7

image via SI Vault

Athlete: Michael Jordan
Sport: Basketball
Year: 1992

Remember when being really good at basketball was a great way to sell sneakers? Michael Jordan does. The Air Jordan 7 saw endorsement at the highest level, with MJ taking home a gold medal and NBA championship in his seventh signature. Sure, a good design helped too. The AJ7 was the first and only Air Jordan to incorporate Huarache technology, a well-played performance and aesthetic enhancement. The model can also take some credit for the birth of the modern day colorway as we know it, introducing shades of green, bronze, and purple to the blunt black and red Chicago motif.

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