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Nike is steadily pushing its ‘BOOM’ campaign this fall/winter season. The latest mini-advertisement for this campaign involves Miami rapper Rick Ross. The ad sees Rick Ross using the four-letter word as he opens a box of jewelry, followed by previously-seen advertisements of the ‘BOOM’ campaign. Finally, Ross’ jewelry voices the word ‘BOOM’ at the end of the commercial (yes, the jewelry talks too). View video above to see the Rick Ross x Nike ‘BOOM’ Commercial.
