Take Action x Reebok Classic Leather 100200440

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To encourage customers to take action and drive change within marginalized communities, Reebok has joined forces with Global Citizen on an exclusive Take Action range.

The capsule supports Reebok’s commitment to inspiring movement and encouraging individuals to reach their full potential along with one of Global Citizen’s key priorities to demand equity. Included in the collaborative Take Action x Reebok range will be a bevy of apparel and footwear items such as the sportswear brand’s Classic Leather.

The Take Action x Reebok Classic Leather features a predominately white leather base accented with contrasting black leather overlays, tongues, laces, and outsole, as well as bold red and black vector logos on the profiles, which are Global Citizen’s trademark colors. The pair is rounded off with co-branded Reebok x Global Citizen logos.

The range will also include a hoodie and both long- and short-sleeved T-shirts. Each product in the collection includes a QR code that drives consumers to the Global Citizen app, which encourages them to Take Action in support of equity. The collection will also offer consumers a direct path to take action, such as signing a petition in support of Education Cannot Wait (ECW) to call on world leaders to help ensure everyone – including our most marginalized populations – has access to education.

To further amplify the mission, Reebok and Global Citizen partnered with Texas-based changemaker and winner of the 2022 Reebok Human Rights Award (HRA), Dieter Cantu. Cantu advocates for access to education for all and its power to be a driving force for equity.

“We are excited to partner with Global Citizen on the Take Action collaboration, which serves to ignite action and purpose around the world,” said Portia Blunt, Vice President of Apparel at Reebok. “The capsule speaks to our brands’ unrelenting focus on removing barriers, creating access and encouraging individuals to express themselves through movement. Additionally, integrating Dieter Cantu our current HRA recipient, is another way for us to amplify Reebok’s social purpose.”

The Take Action x Reebok Classic Leather will be released exclusively in the US on November 14 via Reebok.com and globalcitizen.org for $100. The collection will then receive a global release in early 2024. Keep it locked to our Reebok Release Dates Calendar for updates.