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Tim Cook, CEO of Apple, is a prominent leader in the tech industry known for his strategic vision responsible for introducing revolutionary products like the Apple Watch, AirPods, and a more powerful suite of iPhones, cementing Apple’s status as a leading tech innovator.

Aside from his responsibilities at Apple, Cook serves on the board of directors at Nike, a role he’s held since 2005. Nike’s invitation to join the board aligns with his operational expertise and understanding of global markets.

Tim Cook regularly takes the stage to deliver the most-watched keynote address wearing Nike sneakers as well as wearing them in product announcement videos including the custom Apple x Nike Air Max 1 sneakers he wore today.

2014 Apple Store Opening – Nike Roshe Run

2015 Re/code Conference – Nike Roshe Run

2018 Apple Keynote – Nike Epic React Flyknit

2019 Apple Keynote – Nike Epic Phantom React Flyknit

2023 Apple Scary Fast Event – Nike Air Force 1

2024 Apple Event – Nike Air Max 1 ’86 OG “Made on iPad”

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