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Following their mall-based retail opening in New Jersey, Converse recently opened its doors in Beijing, China. The specialty store, located at the Sanlitun mall, celebrates the brand?s heritage in sport and rock ?n roll, offering a diverse assortment of footwear and apparel. National celebrities, including pop star Fu Xinbo, model Bonnie Chen, and designer Vega Wang, were there to celebrate the grand opening event.
Source: Nike, Inc.