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Boston sneaker heavyweights Concepts does it again with their latest collab, this time joining forces with New Balance for another anticipated rendition of a classic runner. For this round, they chose the 997 as their canvas, crafting the shoe in a celebratory “Rosé” colorway in honor of their new New York City location. Inspired by Rosé wine, a beverage of choice when it comes time to celebrate, the shoe features a premium suede upper in rose pink with unique crocodile pattern embossed 3M reflective material on the tongue, heel and detailing. Finishing touches include Concepts branding on the insole and three lace options in pink, grey, and white. The Concepts x New Balance 997 “Rosé” will be available in limited quantities exclusively at Concepts, in-store at the New York and Boston locations and online on November 8th.
Concepts x New Balance 997 “Rosé”
Release Date: November 8, 2014