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This weekends NBA All-Star festivities will consist of many first for the association. Among them, the league will host its very first NBA Fashion Show. Helmed and curated by LeBron James, one of the leagues most stylish, the event finally fuses the sport with its emerging fashion presence. James, continuing in his fashion forward Nike Sportswear line, today unveils the Nike LeBron 12 NSW Lifestyle “Challenge Red” edition. Assisted by a vulcanized sole unit in tonal red, the shoe takes on clear Nike Air Yeezy 2 “Red October” inspiration with a vibrant all-red suede upper. Adjoined with Flywire cables and offsetting laser logo branding, a metal pyramid lace jewel finishes the bold, luxurious look.
The Nike LeBron 12 NSW Lifestyle “Challenge Red” drops at premium retailers like Hanon on February 12.
Nike LeBron 12 NSW Lifestyle “Challenge Red”
Release Date: February 12, 2015