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words // Darren Griffin:
Each year, the city of Boston plays host to one of the biggest and most watched marathons in the world. Heritage-based retailer Concepts gets into the mix this year by pairing with New Balance for a commemorative Made in US 574 “Boston Marathon” release. Executed in a tricolored upper, much of the base highlights a vibrant blue hue which signifies the marathons logo and medals. What follows is a black midfoot with Horween leather “N” branding while a grey rear with “Boston” and “2015” script closing the look. The Concepts x New Balance 574 “Boston Marathon” drops on April 18 in-store followed by a limited online release later that day.
Concepts x New Balance 574 “Boston Marathon”
Release Date: April 18, 2015
