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In a cleverly executed collaboration that celebrates the ten-year anniversary of 24 Kilates, ASICS plays a key role in the joyous release of the “Virgin Extra” Gel-Respector.
Fueled creatively by Extra Virgin Olive Oil, green and yellow tones effectively spread throughout the running centric model while purple accents – a representation of the olives that flavor the oil – find placement across the densely hued style.
Special packaging that includes a bag, hang tag and bottle of Extra Virgin Olive Oil came with each sneaker, which is co-branded at the insole while also bearing “Barcelona” and “24 Kilates” script.
The 24 Kilates x ASICS GEL-Respector “Virgin Extra” drops in-store at 24 Kilates Bangkok and Barcelona stores beginning January 9. A global release will follow in the weeks after.
