This post may contain affiliate links. Please read our disclosure policy.
Over the past few years, since the introduction of Air Max Day, Japanese retailer atmos has been at the core of the sneaker holiday’s release strategy. An ode to their collaborative partnership that began in the early 2000s, retro releases have championed the March 26 monument with both nostalgia and, for some, the representation of newness as their sneaker fandom may not span such a distance.
That, however, isn’t to say that atmos and Nike can’t come together to create modern-day classics. The premise of their upcoming “We Love Nike” collection stands to celebrate their collective impact on sneaker culture. Atmos also uses this opportunity to shower Nike with adoration for their singular impact on sportswear.
A three-piece offering that features the Air Max 1 ($140), Air Max 90 ($140) and Air Max 95 ($170), each style takes its inspiration from vintage Swoosh packaging and retro logos. In addition, each silhouette carries the basis of an original colorway although not a direct replication.
The atmos x Nike “We Love Nike” Collection is set to release on June 2 at select retailers and Nike SNKRS.
atmos x Nike “We Love Nike” Collection”
Release Date: June 2, 2018
Price: $140-$170