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Puma has always emphasized artistic value, implementing creativity towards every design. Most recently, the brand unveiled the Wild Rider, a new sports-style silhouette building upon their Rider series. In collaboration with Brazilian actor Romero Britto, the Boston-based brand has instilled vibrant colors and bold patterns upon the Wild Rider and other silhouettes.
Among the Romero Britto silhouettes, the Wild Rider stands out as the most outspoken silhouette. Colorful tones streak across the the white profile, with the most vivid pattern appearing on the tongue tag. Gum outsoles round out the design.
Similarly, the RS-Connect features a vivid color pallet that showcases Britto’s creative style. Colorful orange, yellow, and purple hues appear atop the upper, with the yellow tongue showcasing a pen-drawn heart design. Along the back, Puma branding connects the patterned liner and solid color heel.
Differing largely from the above sport-style sneakers, the Basket is the last footwear silhouette in the collection. At first glance, it seems that the pair sports a traditional white leather upper. Upon inspection however, the Basket displays a variety of flower-like designs along the upper. Like the Wild Rider, gum outsoles finish up the design.
The Romero Britto x Puma Collection is currently available on Puma.com and other select retailers. Be sure to check out official photos below.