This post may contain affiliate links. Please read our disclosure policy.
Running the point is the best job in basketball. The 1 spot has long been the most coveted position on the court, with a new generation of talent redefining its role. With Kyrie Irving recently receiving a signature shoe and joining the likes of Chris Paul, Derrick Rose and John Wall as current NBA PGs with signature models, we take a chronological look at all the point guards to ever score a signature shoe deal.
Bob Cousy
photo via Legendary AuctionsWhen: 1950s
Shoe: P.F Canvas
In some respects the first signature star in pro basketball, Bob Cousy became the spokesman for P.F Flyers and thus a pioneer in the sports marketing industry. The Houdini of the Hardwood definitely had the flash and the stats to sell shoes. Throwing behind the back passes when Leave It to Beaver was on, he racked up 6 rings and 13 All-Star Game selections during his playing days (pretty close to MJ’s 6 and 14). A civil rights activist and just all around likable guy, Cousy sold sneakers while hooping in the league, with P.F even bringing out some retro releases since.