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adidas has teamed up with CLICKS founder and philanthropist Shake James to drop the limited-edition “Twilight” collection, a lineup that fuses style and performance while paying homage to the grind it takes to succeed. Designed in collaboration with Shake’s creative partner Alexander John, the collection reimagines iconic IIInfinity silhouettes through the lens of basketball’s influence on life’s pursuit of greatness.
The “Twilight” collection brings two dynamic designs to the court and beyond. Leading the pack is the Crazy IIInfinity in a striking red and black colorway, engineered for peak performance with a bold aesthetic that commands attention. Perfect for those who leave it all on the hardwood, this silhouette is built to support the relentless drive of today’s ballers.
Balancing out the collection is the Mad IIInfinity Mule, a futuristic take on off-court style. Designed for laid-back days and casual play, this mule blends comfort and flair, making it a go-to for those who keep the game close, even when they’re off the clock. Both pairs pay tribute to the unseen grind, echoing the hustle it takes to win at life, just like on the court.
Community at the Core
To celebrate the launch, Shake and adidas Cornerstone Community are throwing down in Shake’s hometown of Milwaukee with a lineup of community-focused events. The spotlight event? An open-to-public “Friends & Family” basketball game on March 1, featuring all-star cameos from Brooklyn Queen and Bizness Boi, plus a halftime show by That Girl Lay Lay. Before tip-off, fans can catch a vibe at the launch party with live entertainment, food, and drinks.
Staying true to his mission of giving back, Shake is also hosting a sneaker fair at Seifert Public School to inspire the next generation of creatives. From hands-on design workshops to interactive experiences, the event is all about sparking passion and innovation in the youth while celebrating sneaker culture.
Shake’s impact doesn’t stop there. Local radio station Truth Radio is set to honor him with a Truth Community Award on February 28, recognizing his dedication to uplifting his community through his nonprofit JAY Academy and ongoing work with adidas Cornerstone Community. This award couldn’t have come at a better time, adding even more significance to the “Twilight” launch.
A Tribute to the Grind
“The ‘Twilight’ collection is more than just sneakers—it’s a testament to the hustle, the grind, and the relentless pursuit of greatness,” says Shake James. “Basketball taught me that success isn’t instant—it’s about putting in the work when nobody’s watching. This collection is for everyone who knows that journey.”
The Mad IIInfinity Mule drops at $80, while the Crazy IIInfinity lands at $140. Both silhouettes launch on March 1 at select retailers and clickskicks.net.
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