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It’s official. Following reports late last week, adidas has announced a new partnership with Jeremy Lin. The Houston Rockets point guard makes the move to the Three Stripes following previous play with Nike. Outside of sporting adidas models on the NBA hardwood, Lin is set to be featured in upcoming marketing initiatives with the brand and will also be involved in the development of basketball footwear and apparel. Stay tuned to Kicks On Court to see what Lin laces up in his first game as a member of the adidas family.
