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Joining the celebration of the 25th anniversary for the Reebok Pump is Concepts, who gives the first-ever sneaker with Pump technology a makeover of their own. As an apparent tribute to the late Boston Celtic Reggie Lewis’ NBA All-Star appearance in 1992, the Boston sneaker retailers give the iconic Pump a premium outfit in suede and basketball jersey mesh with red, white and blue hues. Lewis’ number 35 is embroidered on the tongue right below the Pump button, and a gum outsole adds an extra nice touch. The CNCPTS x Reebok Pump drops Saturday, September 20th at Concepts and select retailers in the Reebok Certified Network.