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The Flux
“The Flux as a silhouette will always push forward. I know some of the stuff we have lined up for the Flux even past those shoes is really, really exciting. We’re so happy with how much everyone has embraced that silhouette and we’re super proud of it.”
The Crossover
“Let’s just say that [placement on performance shoes] is a very real possibility. We’re always looking for new ways to retell sport and style together and working closer together with performance. We definitely have some cool stuff lined up for the year.”
The Culture
“First and foremost, we’re fans ourselves. We love this culture and we love being a part of it. On my phone, I’ve been deleting photos of my family and my dog because I keep taking more and more photos of these shoes. If you scroll through my photos it’s ridiculous. I can’t wait for those pictures to pop up on social media of people engaging with the shoe themselves.”
The adidas Originals “XENO” Pack launches on February 13th, 2015 at adidas retailers worldwide.
