Joe Freshgoods x New Balance 990v6 Made in USA "Paris Red" U990JF6

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Joe Freshgoods continues his celebrated partnership with New Balance with the Joe Freshgoods x New Balance Made in USA 990v6 “Paris Red” colorway, part of the Joe Freshgoods x New Balance 990v6 “A Friend Named Cousin” collection which includes the “Prom Blue” 990v6.

The latest iteration, part of the iconic New Balance 990 line, boasts a monochromatic red colorway that blends premium suede, mesh, and reflective accents.

The New Balance 990v6 maintains the model’s signature dad-shoe aesthetic with a focus on quality and comfort. the sneaker features an updated midsole for enhanced cushioning and support. The bold red design pays homage to Freshgoods’ Chicago roots, but as most JFG drops, a deeper story is anticipated.

Following the Paris pop-up release in late July, the Joe Freshgoods x New Balance 990v6 Made in USA “Red” on August 2, 2024, via raffle at JoeFreshgoods.com. The pair releases globally on August 9, 2024, at NewBalance.com and select retailers.

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