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words // Nick DePaula:
In advance of Carmelo Anthony’s debut game as a member of the Oklahoma City Thunder this evening, Jordan Brand is rightfully launching an official “Hoodie Melo” sweatshirt inspired by his summer workouts.
During offseason sessions with skills trainer Chris Brickley in New York, Anthony’s insistence on training with a hooded sweatshirt on quickly went viral. The brand is meeting that demand, and perfectly timing a launch during the NBA’s opening week.
The much-anticipated OKC-hued item features “HOODIE SZN” text along the front with a centered Jumpman logo, taking inspiration from classic original Air Jordan boxes used during the 1990s. Look for the “Hoodie Melo” reality to hit Nike.com just before tonight’s Thunder vs Knicks matchup tips off. Feel free to cut the sleeves off on your own.