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Jordan Brand is smartly capitalizing on the stories that built the very legs they stand on. Michael Jordan and his time in Chicago serves as the latest vignette to unfold in sneaker form.
On November 5, Jordan Brand will release both the OG Air Jordan 1 “Black Toe” and the newly unveiled Air Jordan XXX1 “Chicago”.
Each shoe holds significant value in MJ’s love for Chicago. Through sentiment and tonal expression, the nostalgia dripping from the Air Jordan 1 and the modern ode to Bulls home whites offered in the Air Jordan XXX1 collide to bring contemporary animation to this forthcoming release.
Be sure to calendar the November 5 Jordan Release Date and take a look at both models below.
