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Fresh off an Olympic gold medal and an NBA championship, Jayson Tatum and Jordan Brand are ready to launch the Jordan Tatum 3 “Zero Days Off” colorway.

Drawing inspiration from Malcolm Gladwell’s famed “10,000-hour rule,” which asserts that achieving mastery in any field requires significant practice. The colorway is designed to embody Tatum’s tireless work ethic and dedication to the game.

The pair is designed with a light green hue and patina, copper-like details. From the “Find a way” lettering to the “Do the work” and “Never settle” taglines on the heel tabs, the colorway is a physical embodiment of Tatum’s work ethic. Additionally, “10K Hours” lettering is plastered onto the insoles.

Tatum’s third signature shoe is centered on high-level performance with its Zoom Air and Cushlon 3.0 cushioning, providing top-level comfort and responsiveness.

The Jordan Tatum 3 “10K Hours” releases on October 17, 2024, for $125 via Nike.com and select retailers.

Keep it locked to Nice Kicks on Instagram and the Air Jordan release dates to stay on top of the latest news and drops.

Jordan Tatum 3 “Zero Days Off”

Colorway:Seafood/Apricot Agate-Spruce Aura-Arctic Orange-Quartz Patina
Style #:FZ6598-002
Release Date:October 17, 2024
Price:$125

Jordan Tatum 3 “Zero Days Off” FZ6598-002

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