Jordan Why Not Zer0.4 "Bred" Release Date

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Just ahead of the NBA season, one of the most popular color treatments of all time returns with the Jordan Why Not Zer0.4 “Bred.” This Russell Westbrook silhouette is a versatile sneaker that flexes between lifestyle and game time.

This take on the Jordan Why Not Zer0.4 has the classic “Bred” style with a red and black upper. The panels on this sneaker are geometric and personify a “cutting edge” aesthetic with its sharp triangular shapes. The upper is made of canvas with bits of embossed graphic print. Finishing details include gold branding on the tongue, a white midsole, gold shank plate, and icy outsole.

The Jordan Why Not Zer0.4 “Bred” will be available soon via Nike.com and select retailers for $130. Be sure to check back with our Jordan Release Dates page for more info and updates on the drop.