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Reebok S. Carter
Players to Wear the Reebok S. Carter: Jamal Crawford and Kenyon Martin
Long before Jay-Z was trying to revolutionize the music streaming industry, he was trying to revolutionize the sneaker industry with his S Dot Carter signature sneaker. Taking on an aesthetic of a more “casual” makeup, this model would find some niche popularity within the NBA during the early 2000s, mainly within the realm of some exciting young stars such as Jamal Crawford and Kenyon Martin.