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Coronavirus, also known as COVD-19, is slowly but sure affecting the world around us. Every facet of life in some way, shape or form is feeling the repercussions of the pandemic. The impact has become so wide speared that brands, professional athletes and more are coming together in response to the virus.

New Balance is the latest brand to step-up during these troubling times as the New England-based brand is dedicating its factories to producing face masks.

Read the brand’s official statement below. For all of your COVID-19 related sneaker news, keep it locked here at Nice Kicks. Stay safe. Stay home.

New Balance statement

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