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K-pop continues to dominate the globe as South Korea’s own supergroup NewJeans stars in the latest Nike Air Max campaign. As protégés of ADOR and Hybe Corporation, the Korean girl group includes members Minji, Hanni, Danielle, Haerin, and Hyein.

The latest Nike Korea Air Max campaign focuses on the concept of timeless icons. The Nike Seoul Instagram account shared a video of the NewJeans members in different Nike Air Max models. The campaign is styled with NewJeans in various looks that combine Nike with contemporary brands like KANGHYUK, FFFPOSTALSERVICE, Ottolinger, and more.

Take a look at the NewJeans x Nike Air Max Campaign below. For more sneaker news and release dates, follow @NiceKicks on Twitter.

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