Nike+ FuelBand SE Officially Unveiled

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The Nike+ FuelBand SE is upon us. Sporting styling similar to the OG FB, this new edition sees a splash of color on the inside of the band. New hues aside, the updated FuelBand features Bluetooth 4.0 capabilities for seamless and constant syncing with one’s cell phone. The FuelBand SE is also said to be smarter than the original, giving better credit for physical motion and filtering out less valuable activity. In addition, it’s also more water-resistant. Stay tuned for more updates on the Nike+ FuelBand SE as well as the new Nike+ FuelLab in San Francisco. Look for the Nike+ FuelBand SE to release on November 6th for $149, with pre-order available now at Nike. The Nike+ FuelBand SE will launch in Black and the Sport Pack colors of Volt, Pink Foil or Total Crimson. Learn more about the new app based and social functions, and see the FuelBand SE in action, in the videos below.