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Nike will engage in an all-new initiative to help companies encourage people to live more healthy lives. The Nike+ Accelerator program will be based in Portland, Oregon where selected companies will be given an intense 3-month mentorship on integrating the Nike+ Application Program Interface. The program will run from March 2013 to June 2013, and applications from companies looking to use Nike+ technology must be completed and turned in by February 3, 2013. Those selected will be notified by the end of February, and the program will begin mid-March. Head over to Nike, Inc for more information, and for specific instructions on how to apply.