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The Nike Air More Uptempo is one of the most important Swoosh sneakers of all time. Not only was the model stylish and indicative of the era in which it was released, but it taught us all a lesson in effective branding.
Nike Sportswear has designed a new running silhouette dubbed the Air Max Flair, featuring a modernized version of “AIR” branding matched with a sleek upper and full-length Air Unit. An inner bootie ensures comfort for this modern silhouette that debuts in stores next month.
The Nike Air Max Flair is set to drop this February in conjunction with Foot Locker Europe’s “Hottest Month Ever” campaign. Stay tuned for more.
