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Collaboration is a wonderful thing. Sure, in the realms of sneakers and hip-hop it can feel like a tired sales tactic, but at its origin it’s all about bringing two worlds together to create a piece of art or perspective that could not be achieved individually.
In the midst of New York Fashion Week, it’s apparent that many designers are not only inspired sneakers, but have become household names in our community via their collaborative work with sportswear companies. Today, we highlight by footwear brand some of the companies, houses and creatives that have teamed up for sneaker releases.
adidas
Jeremy Scott x adidas Tiger (2014) Raf Simons x adidas Ozweego 2 (2014) (photo via The Good Will Out) Rick Owens x adidas Runner (2014) (photo via High Snobiety) adidas Y-3 Qasa Shell (2014) (photo via Kith) Opening Ceremony x adidas Crazy 8 (2013) Mark McNairy x adidas Originals “McNasty” Collection (2013) (photo via High Snobiety)Designer Collaborators: Jeremy Scott, Raf Simons, Rick Owens, Y-3, Opening Ceremony, Mark McNairy, United Arrows
In the last few years, adidas has established itself as a leader in the fashion x footwear collab game. From the playful work of Jeremy Scott to the edgy updates from Rick Owens, the Three Stripes cover a lot of ground on the runway. Longtime partner Y-3 along with capsule creators Opening Ceremony and Mark McNairy all offer something different, while Kanye West looks to join Raf Simons and others on the brand’s release resume later this year.
