PENSOLE World Sneaker Championship Diaries: Day 10

This summer, 30 young students from all the around the world have come together in Portland, Oregon, determined to change the footwear game by embarking in the PENSOLE World Sneaker Championship. Assigned to teams and representing a diverse range of brands, boutiques and major corporations across the industry, they’ve began their journey to design a product that’s ready for retail. These are their stories.

TEAM NIKE

Roster: Sara Jaramillo, Quetzal Ramos, Victoria Adesanmi and Tuan Nguyen (CMF)

Friday.

A lot of great designers from Jordan Brand, Adidas, Under Armour and Nike came into the Pensole Studio to take a deep look at our projects. It is great to hear what they have to say; every designer is different and they work in different areas as well, so you can see your project from multiple perspectives and realize what is good and what is “not so good.”

I think I speak for all of us when I say thank you to everyone for taking your time to come in and speak with us, especially to Ashley from Nike Sportswear, it was only for a few minutes but she was very precise about our directions and what is happening now in the industry on a global level.

Ashley and Sara #NikeSportswear

Edmund Holmes -color designer from Nike- is super talented and he gave an unexpected presentation of his portfolio. By the way, you can see a lot of his painting all over the studio.

Edmund Holmes, one of the best color designers in the industry.

On the other hand, I feel bad for my teammates of Pony and Target, maybe because they are in the other area and they don’t have the same attention. So please if you are reading the blog today and you plan to visit us, share a little of your time with them.

Saturday

“I try to live freely from moment to moment, letting things happen and adjusting to them.”
– Bruce Lee
When the class started D’Wayne told us that we had to get six new sketches by Monday, but better. We need to make sure that our designs speaks for themselves, so we need to show more details, other views than the lateral and outsole.
We also had one more visitor from the brand Android Homme, he spoke to some of the students as well.

Scott (Android Homme) and Claudia (team Adidas). directions in my next post. Stay tuned for more.

PENSOLEWSC . TEAM NIKE . QUETZAL . MEXICO