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In addition to their recent Allen Iverson retros, Reebok is remaining a player in the modern basketball performance game as well. As the debut for their newest team member Nerlens Noel, the brand is launching its “Game Recognize Game” campaign, which also features Reebok athletes Isaiah Thomas and Jason Terry. Reebok feels that Nerlens Noel‘s trendsetting personality and throwback look draws comparisons to some of basketball’s greatest. His young energy and trademark style will look to revive Reebok Basketball, which will soon release their new Reebok Q96 and Reebok Pumpspective performance models.
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