Rowing Blazers Enlists K-SWISS for Neon-Indebted Range

Clothing brand Rowing Blazers has called upon American tennis brand, K-SWISS, for a neon-indebted footwear and apparel collection.

Inspired by the 90s, the limited-edition unisex range comprises a hat, crewneck, T-shirt and shorts all emblazoned with various neon hues that would catch even the eyes of the Fresh Prince of Bel-Air. Also included in the special range is the iconic K-SWISS SI-18 sneaker boasting a relatively clean white leather upper and embellished with the same neon hues seen throughout the collection. Most notably, the accents arrive on the inner liner, tongue tabs, top eyestay, and outsole.

The Rowing Blazers x K-Swiss SI-18, along with the full collection,  is set to launch via rowingblazers.com, kswiss.com and fredsegal.com on Thursday, June 23. The sneakers will retail for $135 Check out the campaign photos staring American No.1 men’s tennis player, Mardy Fish below. A portion of the sales from each pair of sneakers sold will be donated to the Mardy Fish Children’s Foundation.

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