Founded in 1898, Saucony’s roots stem from the banks of the Saucony Creek in Kutztown, Pennsylvania. Native American inhabitants of the area coined the Saucony name which translated means “mouth of a creek or river.” In 1906, the Saucony Shoe Manufacturing Company built its first factory along the Saucony Creek. The Saucony logo represents the endless flow of that waterway, along with its boulder-strewn creek bed, depicted by the three distinct dots within the brand’s “river” mark.
In 1910, the Saucony Shoe Manufacturing Company was turning out 800 pairs of shoes daily, specializing in children’s shoes as well as functional adult footwear. At the same time, in Cambridge, Massachusetts, Abraham Hyde had opened a shoe store manufacturing and selling “carpet slippers” made from rug remnants. By 1940, the Hyde footwear line had grown to include baseball shoes, roller boots, and bowling shoes. During the 1960’s, the company produced footwear for NASA astronauts, including the boots worn by the first American astronaut to walk in space.
In 1968, the Saucony Shoe Manufacturing Company was acquired by Hyde and relocated to Cambridge. Saucony made its mark on with running shoes for serious runners, until 1977, when the company’s shoes were recognized with an award for “Best Quality” by a U.S. magazine. The publicity pushed the brand into a broader market. Establishing their reputation for quality. In 2005 it was acquired by the Stride Rite Company.
The company has continued incredible success in the running industry for over 30 years, including awards like numerous “Editor’s Choice” awards from Runner’s World magazine, as well as the publication’s “International Best Innovation” award. In 2007, the Independent Running Retailers Association presented Saucony with both its “Vendor of the Year” and “Product of the Year” awards.
For more info on Saucony, check out the latest Saucony News.
Saucony Shoes
Saucony Jazz Original | Saucony Jazz 3000 | |
Saucony Shadow 6000 | Saucony Courageous |