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First suggested all the way back in 2012, today Alex Weprin of Capital New York confirmed that Warner Bros. has filed the paperwork for new trademarks to Space Jam and that LeBron James will be onboard for the sequel.
Following in the footsteps of Michael Jordan’s cinematic success, the cartoon classic’s sequel will likely see LeBron James teaming up with the Toon Squad just the same. While that’s enough to make moviegoers pre-order popcorn, sneakerheads obviously have their own agenda with hopes of sneaker releases pertaining to the new flick and of course the OG.
From the LeBron standpoint, Space Jam 2 offers an organic and already interesting color story for whichever signature LeBron and/or Team LeBron model that’s out at the moment of the release. While his cinematic showing in Trainwreck this summer has yielded a promotional PE, it’s a safe bet to predict “Space Jam 2” LeBrons or “Toon Squad” Soldiers will release at retail and feed off the energy and excitement of the flick.
For Mike and JB, this sequel opportunity is likely just as fruitful. When Space Jam first released in November of 1995, the Air Jordan 11 was finally on shelves but the cinematic colorway only lived on screen and in banned playoff PE glory. In 2000, the “Space Jam” Air Jordan 11 released at retail for the first time ever, igniting interest in retro Jordans – a once slept on and obviously since booming category. In 2009, the kicks would come back to even more fanfare with many sneakerheads still waiting on another retail run.
With Brand Jordan back with Bugs for this year’s string of Air Jordan 7 releases and retro apparel, one would hope and also assume that the partnership would play off the sequel and see another “Space Jam” Air Jordan 11 retro release and likely many other new takes on iconic models inspired by the movie’s cast and the kick’s classic colorway. Obviously, this is just wishful thinking at the moment as nothing has been confirmed and the sequel hasn’t even started filming.
Nevertheless, let us know your hopes and dreams not just for Space Jam 2 the movie, but also the corresponding kicks.
Source: For the Win/Variety
Lead image by Theo Wargo/NBC/Getty Images via Zimbio