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Today Jordan Brand officially announced the third installment to the Spike Lee signature franchise, the Jordan Spike 40.
Trailing the Jordan Spizike and Jordan Son of Mars – both of which proved to be highly successful in their own right – the Jordan Spike 40 marks a new turning point aesthetically, one that takes creative direction from a contract signed between the storied filmmaker and his hometown team in 1990.
Taking liberties from Tinker Hatfield’s design vault, Nike designers took cues from those past mockups and Air Jordan V inspiration to ultimately harness historic DNA to craft the Spike 40.
The Jordan Spike 40 will launch in four colorways throughout the holiday season, starting with the Total Orange/Game Royal iteration that is available today at Nike.com for $180. The shoe will land on NIKEiD on December 1.
