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We can only imagine how Dwyane Wade feels as being the one who lured LeBron James and Chris Bosh to join him in South Beach for many years to come. However, if there is one person/company that can relate to luring a very big name to join them, it’s Jordan Brand. A year ago today (July 17th, 2009), Dwyane Wade announced his official signing with Jordan Brand, a move that garnered an abundance of attention during the summer.
Having been with Converse until that point, Dwyane Wade graced the court in some very nice signature sneakers and player exclusives for his first six years in the league; yet, it seems as if many more eyes were focused on Wade’s feet this year, his first with Jordan Brand. A series of Air Jordan 12 PEs, Air Jordan Alpha 1s and being the lead endorser of the Air Jordan 2010 has undoubtedly made Dwyane Wade the current face of Jordan Brand.
Were you happy with Dwyane Wade’s move to Jordan Brand at first? Now that he is arguably the face of the brand, do you think they should give him his own signature model? Lastly, how do you think Dwyane Wade’s legacy with Jordan Brand will pan out? Share your thoughts below in the comment section.
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