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Run DMC is forever synonymous with breaking down barriers in music and doing so in Shelltoes. A new adidas Originals campaign finds Rev Run and DMC back on the mic, with A-Trak filling the unlaced Superstars of the late, great JMJ. In a trailer for the upcoming campaign, hear the hip-hop heroes of past and present discuss the importance of uniting generations and genres to create something original. Stay tuned to Nice Kicks for the launch of this adidas Originals “Unite All Originals” campaign, which is said to unveil a fan commanded music video.
